Social Media Optimization
Does Twitter make you feel like a bird brain?
Companies that do not have Facebook, Twitter, Youtube, or social marketing plans of any kind may find themselves in the dust when it comes to their competition. Social media is more than just watching silly cat videos and being a Twit head. There are businesses that build their entirely on the use of social media marketing. These companies are making 6 figures plus per quarter just because they took the plunge and decided to give web 2.0 a try.
New media is a term heard constantly on every second new storey your read, but what does this buzz word mean? New media is essentially an entirely new way to gather information. The internet is more accessible than ever before making it more popular than print media, more popular than radio, and even more popular than TV. Ask yourself how many days has it been since I got an e-mail with a news article or when was the last time I checked out a quick video online. Chances are you came to this page because someone referred to it, once more you probably just finished watching a stupid video clip one of your family members or friends just forwarded to you.
The businesses that are staying ahead of the curve are utilizing this hugs market, and it is saturated, you are bombarded with ads, pop-ups, pop-unders, splash screens anything and everything possible to get our attention, why? Because even though we are being bombarded by commercialism we are still buying the products, and if we didn't see them on a pop up, get forwarded that e-mail, or saw them in a pre-roll of our favorite video, then we never would have known about that product.
It gets better, if you take the time to start a community on Facebook, get followers on twitter, and start a youtube account you gain yourself a captive audience. If there is quality content that keeps them coming back for more they will continue to buy whatever it is you are selling, why? Because people are creatures of habit, if they see something they want it and if they trust you then they will keep buying from you. Apple is a great example of this technique, every year release a new product but add something little like a camera or a slightly faster CPU, or slightly better design and people are flogging the last generation on ebay for the new one, faster than you can say mindless consumerism.
Now as you read this and look down at your iPhone shocked remember: with help from us your company could be where the people are, hey if we do it right we might be able to start a cult following of your products to. A products quality only takes it so far if you do not have a strong market presence inferior products with good marketing will outsell your product every day of the week, don’t believe me? Check out the speck of some MP3 players worth half the cost of an iPod and you will notice that on paper the iPod isn’t all it’s cracked marketed up to be.
Contact us today and we will get you started on a winning strategy to get you established on the internet in a big way.
